Job Description
THE COMPANY
KRAFTON is dedicated to identifying and publishing games worldwide that offer a
uniquely enjoyable experience, crafted by our globally recognized production
studios known for their distinctive creativity. We continuously push the
boundaries of gaming enjoyment by embracing new challenges and technologies and
expanding our platforms and services to captivate an even larger fan base. Best
known for the genre-defining worldwide sensation PUBG: Battlegrounds, our
stellar studios based across the globe include PUBG Studios, Striking Distance
Studios, Unknown Worlds, Bluehole Studio, RisingWings and more. In collaboration
with our passionate and driven team, we strive to establish ourselves as a
renowned creator of masterpieces in the global gaming market.
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THE OPPORTUNITY
Krafton's Publishing Platform Division (PPD) builds the data infrastructure and
analytics services that power game studios across North America and Korea. As a
Game Data Analyst on the NA team, you'll sit at the intersection of game
development, product analytics, and cross-regional collaboration — serving as
the analytical backbone for our NA studios while working hand-in-hand with PPD's
central team in Seoul.
You will define and standardize event taxonomies through our in-house central
SDK, build data pipelines and reporting layers, and ensure studios and
publishing stakeholders can make fast, evidence-based decisions throughout the
full game lifecycle. At Krafton, AI is a core operating principle — not an
occasional tool. We expect you to integrate AI into your daily workflow as
naturally as SQL, and to actively push the boundaries of what a two-person
analytics function can accomplish.
RESPONSIBILITIES
* Partner closely with NA studios to define instrumentation requirements, event
schemas, and KPIs that align with PPD's centralized SDK and data standards
* Design, build, and maintain dashboards, reports, and self-serve analytics
tools — using AI-assisted BI and text-to-SQL tooling where it cuts time
without sacrificing rigor
* Translate raw telemetry data into clear analytical stories for non-technical
stakeholders; use LLMs to accelerate synthesis, commentary generation, and
report drafting
* Serve as the primary analytics liaison between NA studios and the Korea-based
PPD central team; facilitate data alignment, review sessions, and reporting
cadences across time zones
* Evaluate and validate SDK integration quality — working with studio engineers
to ensure correct event logging, data completeness, and schema consistency
* Conduct deep-dive analyses on game health, feature performance, A/B test
results, and live ops events; automate recurring analyses using AI pipelines
where possible
* Build lightweight AI-assisted tooling where it removes friction — metric
summary bots, automated anomaly commentary, LLM-generated data documentation,
and similar
* Contribute to roadmap discussions for PPD's central analytics platform,
advocating for NA studio needs while ensuring alignment with global standards
QUALIFICATIONS
- 5+ years in data analytics, with 3+ years in the games industry
- Deep experience with event-based telemetry and game data pipelines
- Advanced SQL; proficiency in Python or R for analysis and automation
- Familiarity with live service game metrics (DAU, D1/D7/D30 retention, ARPU,
LTV, session depth)
* Familiarity with AI tools and an interest in leveraging them for code
generation, insight synthesis, documentation, and workflow automation in an
analytics context.
* Ability to write effective prompts and evaluate AI output critically —
knowing when to trust, iterate, or reject generated results
* Track record of owning end-to-end analytics from instrumentation spec to
stakeholder reporting
- Strong communication skills across technical and non-technical audiences
- Experience working across multiple studios or product teams simultaneously
PREFERRED QUALIFICATIONS
- Korean language proficiency (business level strongly preferred)
- Prior experience collaborating with Korean or other Asia-Pacific
organizations
* Experience building AI-powered internal tools — metric bots, LLM pipelines
for automated reporting, AI-assisted anomaly detection
* Experience contributing to or maintaining a shared data SDK or central
instrumentation library
* Background in publishing analytics — UA, platform performance, regional
launch metrics
* Familiarity with data governance, schema registries, or data contracts
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Reasonable Accommodation
KRAFTON Americas is committed to the full inclusion of all qualified
individuals. As part of this commitment, the Company will ensure that persons
with disabilities are provided reasonable accommodations. If reasonable
accommodation is needed to apply for an open position, perform essential job
functions, and/or to receive other benefits and privileges of employment, please
contact the HR Talent team at KRAFTON Americas, to begin the interactive
process.
EEOC statement
KRAFTON Americas provides equal employment opportunities to all employees and
applicants for employment and prohibits discrimination and harassment of any
type.
In California, the expected salary range for this position is $97,000-$133,000.
The listed expected salary range represents a good faith estimate and the actual
pay may depend on a variety of job-related factors that can include experience,
education, skills, and location.
Due to recent scams, our recruiters will only reach out to you via @sds.com,
@krafton.com or @pubg.com. If you received an email and are unsure you can
always email recruiting_ka@krafton.com.
Job Tags
Full time, Worldwide